Sunday, July 26, 2009
Beauty, Don't drink the Kool-Aid!
When I think of fashion I always think of models that look like nothing but skin and bones waring size double-zero of XXXsmall. For years and years we keep hearing that the fashion industry is changing, that they will start promoting healthy living and women who actually look like women instead of anorexia and women that look like 12 year old boys.
Today, I was shopping for my sister-in-laws birthday present and walked by the add displayed in the picture above. The add features a woman (we assume it's a woman) that looks like she's been dead for at least a week, with no eyebrows, staring into the camera with a blank look on her face. The caption below reads "Fashion that is Sexy and Urban". I'm not sure what is sexy about being dead from having made yourself throw up so often just to have your picture taken for an add. Or what is urban about looking like a zombie.
But it seems to work.
Despite promising to promote healthy living the fashion industry continues to throw these ridiculous images at us. Despite the fact that a model clearly trying to look dead in no way, shape or form actually promotes healthy living. Our young women andn girls keep drinking this kool-aid. The keep making themselves sick to achieve what the industry tells them is the international standard for beauty.
Well... screw that. I never drank the kool-aid. I'm not going to be convinced that I should be attracted to women who look like this and I'm certainly not going to buy into this whole "the industry cares about young women" attitude that they've been trying so hard to make us swallow.